Rams unveil new logos for 2020 season
The Los Angeles Rams unveiled on Monday the full collection of their new logos that will feature on uniforms and elsewhere beginning with the 2020 season.
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β Los Angeles Rams (@RamsNFL) March 23, 2020
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β Lindsey Thiry (@LindseyThiry) March 23, 2020
The new emblems represent the first of many changes for the franchise this year. The Rams will be introducing new uniforms with the updated logos this spring ahead of their move to SoFi Stadium for the upcoming campaign.
"Since returning home to Los Angeles, the organization has worked to develop an identity that celebrates both the team's storied history and the diverse and dynamic community of L.A. - a brand that respects the past and represents the future," the club said. "This new look is part of an effort to deliver an unprecedented experience for Rams fans, on Sundays and all year round."
The logos combine an homage to the team's past with bold colors of southern California sunshine.
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