Milwaukee restaurant promises free burgers for Brewers' Game 1 win

Heading into Game 1 of the National League Championship Series between the Milwaukee Brewers and Los Angeles Dodgers, for a Wisconsin-based burger joint, there was a lot at ... steak.

George Webb Restaurants vowed to make good on a decades-old promotion that promises to give away free hamburgers any time the Brewers win 12 straight games. Heading into Game 1 of the NLCS, Milwaukee was riding an 11-game win streak dating back to Sept. 23 in the regular season. The Brewers wound up taking the NLCS opener to guarantee free burgers from the chain.

"Who knew that we would make it this far and the biggest piece of stress going into this game would be George Webb's hamburgers?" Brewers manager Craig Counsell said prior to Game 1, according to Bill Shaikin of The Los Angeles Times.

Back in the 1940s, George Webb, the founder of the restaurant chain, vowed to give away free burgers any time the Brewers - then of the American Association - won a dozen games straight. Despite predicting it would happen in short order, it never did until 1987, with the Brewers as a major-league club. The restaurant honored Webb's promise, giving away 168,000 burgers, per WBAY.com.