LeBron, Lakers lead NBA in merchandise sales

Joe Murphy / National Basketball Association / Getty

Despite the miasma of mediocrity encircling the 21-22 Los Angeles Lakers, the team - and franchise star LeBron James - are still a hit among NBA fans.

Through the first half of the season, King James leads all players in jersey sales at the NBA Store, the league announced Friday. Teammate Anthony Davis joins him among the top-15 most popular jerseys so far this year, coming in at No. 12. Together, they've helped the Lakers top the list of the best-selling merchandise overall.

Most popular jerseys

Rank Player Team
1 LeBron James Lakers
2 Stephen Curry Warriors
3 Giannis Antetokounmpo Bucks
4 Kevin Durant Nets
5 Luka Doncic Mavericks
6 Jayson Tatum Celtics
7 Ja Morant Grizzlies
8 Trae Young Hawks
9 Klay Thompson Warriors
10 Damian Lillard Trail Blazers
11 Joel Embiid 76ers
12 Anthony Davis Lakers
13 Devin Booker Suns
14 RJ Barrett Knicks
15 LaMelo Ball Hornets

Of note, James changed his jersey number in the offseason, switching from No. 23 - which he wore during his two stints with the Cleveland Cavaliers and first three seasons with the Lakers - to No. 6, which he sported as a member of the U.S. national team and during his four-year stint with the Miami Heat.

Most popular teams

Rank Team
1 Lakers
2 Warriors
3 Bucks
4 Nets
5 Celtics
6 Knicks
7 Bulls
8 76ers
9 Raptors
10 Mavericks

Despite boasting one of the smaller home markets in the NBA, the Bucks have seemingly enjoyed a healthy bump in sales as a result of their 2021 championship victory.

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LeBron, Lakers lead NBA in merchandise sales
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