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VIDEO: Chris Bosh as guest DJ on The Ellen DeGeneres Show

Steve Mitchell / USA Today Sports

There's never a bad forum to promote your own business.

In the case of Miami Heat forward Chris Bosh, he jumped at a chance for additional exposure for his company - Mister Nice Tie - on Wednesday, joining The Ellen DeGeneres Show as a guest DJ.

Ellen regularly has guest DJs, but Bosh being the tallest caused a bit of a (surely staged) blocking snafu. There's also a really awkward "cool story, bro" from Bosh about some rocks. Overall though, he came off likable, as he usually does, and his brand actually has some pretty fresh ties if you're the type to drop $130 on some neck swag.

However, we'd be lying if we said we weren't a little disappointed that the Texas native doesn't have any bolo ties on the market.

[Dap Hooped Up]

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