The Charlotte Bobcats are in the midst of a push for just the second playoff berth in franchise history, and they moved to bolster their chances at the trade deadline by acquiring guards Gary Neal and Luke Ridnour from the Milwaukee Bucks.
Unfortunately, despite getting to introduce the acquisitions at home and despite the team's relative level of success, it appears that nobody cared:
This isn't just an oddly-timed photo, either - during the presser, cameras zoomed out to show that it was just two or three reporters asking the questions, with more than a dozen empty seats.
Poor guys. Apathy stings.